Greggory L. Keiffer, Ph.D. is an Assistant Professor of Management and serves as the Executive Associate Dean in the Archie W. Dunham College of Business at Houston Christian University (gkeiffer@hc.edu). His research interests include analytical methodologies, employee engagement, generational cohorts, organizational commitment, and gamification. Dr. Keiffer earned a PhD in Human Resource Development with a specialization in Organizational Development and Change from the University of Texas at Tyler.