Limited Use Logos

Houston Christian University’s logo offers a variety of formats that allow flexibility in usage. It is important that logos be used for their intended purposes only. To easily distinguish between them, look at variations in lines of text (either two or three) and whether Belin Tower is centered above or to the left of the text.



Clear Zone Crash Course

For the official logo, find the clear zone by looking at “Houston” within the logo. The clear zone distance should be about the height of the letter “o” in “Houston.” For the tower icon, the clear zone distance should be about the height of the smallest window. See the image for example. 



 


Other Logos and Branding Tools


Branding Standards

Brand Standards

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