Department of Management, Marketing and Business
Archie W. Dunham College of Business
Business as usual. Not.
So you want to study business? HCU’s Department of Management, Marketing and Business is for you. We teach the skills that will prepare you to succeed in whatever industry you enter. There are limitless opportunities in the world of business and you need experienced mentors to guide you through and to them. Our experienced and diverse faculty not only teach you to excel academically, but also ethically and professionally.
Business is global.
Read about our International Business major to see how you can achieve worldwide success.
Business is competitive.
Read about our Management major if you yearn to become the best.
Business is creative.
Read about our Marketing major and discover the vast array of ways to use your talents.
Degrees in Management, Marketing and Business
Bachelor's Degrees
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Business Administration (BA, Minor)
The Business Administration major infuses business disciplines with marketable skills of interpersonal communication, writing, and critical analysis to help graduates serve in companies and organizations, and their own ventures. The Business Administration minor contains core business elements, including legal concerns, economic principles, statistical outcomes, management strategies and marketing plans. -
Data Analytics (Minor)
This minor and certificate introduces students to the rapidly growing field of data analytics. It develops critical-thinking, problem-solving, and communication skills to understand how to analyze large, complex data sets. Data analytics can be applied to business, engineering, health sciences, political science and behavioral sciences. -
International Business (BBA, Minor)
A BBA in International Business readies learners for business relations and transactions in a global setting. Courses in management, marketing, accounting, finance and more are paired with a study of international cultural exchange. A study abroad program serves as a programmatic capstone. -
Management (BBA, Minor)
The BBA in Management degree is designed to prepare students for careers in industries such as energy, healthcare, hospitality, manufacturing, education and finance. Emphasis is placed upon management theory and practice, helping to form critical-thinking and ethical decision-making skills. -
Marketing (BBA, Minor)
The BBA in Marketing undergraduate degree helps future professionals to be well-versed in the planning, implementation and analysis of marketing strategies across industries. Coursework encompasses the human, financial, technological and administrative areas necessary for effective marketing approaches.
Master's Degrees
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Human Resource Management (MS)
The graduate program in Human Resources Management offers students versatile personnel expertise, and provides contemporary savvy relevant to the human resources field. The program is ideal for managers, directors and others who lead the recruitment, retention and development of employees in any organization. -
Leadership (MS)
Combining biblical principles and business fundamentals, the online Master of Science in Leadership program focuses on developing strategic, ethical leaders equipped to guide change, empower teams, and drive progress across organizational settings. -
Master of Business Administration (MBA)
The MBA graduate degree is built around high-level courses in finance, economics, accounting, management and marketing. This prestigious program builds thoughtful leaders suited to commercial, organizational, non-profit and governmental settings. Students may specialize in Accounting, Data Analytics, Entrepreneurship, General Management, International Business, Marketing, Organizational Development and Change, or Sustainability. -
Master of International Business (MIB)
The MIB prepares you to manage global organizations and value chains. Learn international marketing, global finance and investment, cross-cultural leadership, supply chain logistics across borders, and international law and trade policy. Through applied learning experiences and research projects, prepare for senior positions in fields like import/export, international consulting, global nonprofit management, and multinational corporations.