On this episode, Brad Pedersen shares his marketplace and faith journey as founder of Canada’s top toy company and co-founder of a rapidly growing company devoted to environmental sustainability.
Brad Pedersen is an award-winning entrepreneur, angel investor, thought leader, and sought-after business coach. In 2008, he founded and scaled Canada’s top toy company, Tech 4 Kids, and subsequently co-founded Pela, the $100m sustainable phone case startup that created an entirely new category.
In 2021, Brad and the team at Pela successfully launched a record-breaking $9.8M crowd-sourced campaign for the Lomi, the world’s first smart waste kitchen composter.
He’s the author of the book, Startup Santa: A Toymaker’s Tale of 10 Business Lessons Learned from Timeless Toys, which will release November 4, 2023.
Christianity in Business is the show that helps Christian business leaders to integrate biblical values into business. www.ChristianityInBusiness.com